Hiball Launches New Naturally Flavored Sparkling Waters Throughout California

04/07/06 Hiball Inc. has launched its new naturally flavored sparkling waters with energy in select Target stores throughout California. Hiball Lemon Lime, Wild Berry and Orange are being sold in single serve bottles for $1.99. Hiball is made with purified water, natural flavor and contains no artificial colors, flavors, or sweeteners. There is zero sugar or carbs and only 10 calories per screen-printed ten ounce bottle. Hiball gives consumers a clean tasting and healthy boost of energy through its proprietary formula consisting of: Taurine, Guarana, Ginseng and B-Vitamins.

Hiball Inc. also announced today the release of its new 4 pack packaging to select retailers this month. President and Founder, Todd Berardi said - "We are very excited to offer our current and future retailers a new option to sell Hiball in 4-packs. As our brand continues to grow and gain loyal repeat customers, many have asked us if it is an option to buy it in larger quantities. I am confident that these new Hiball branded 4-pack carriers will satisfy the wants and needs of our current and future retailers as well as our end consumers."

A true pioneer in the energy drink category, Hiball Energy Drinks are available in regional natural food stores, grocery stores, gourmet delis and local food stores in California, Oregon and New York. Hiball can be found in select Target stores in California as well as regional chains including: Mollie Stone's, Draeger's, United Markets, PW Markets, Consentino's, Piazza's Fine Foods, Andronico's and Nugget Markets. Hiball can be found at Gristede's, Balducci's, West Side Market, Fairway Markets as well as numerous delis throughout New York.

Hiball is sold in 4-packs and in single-serve, 10-ounce screen-printed glass bottles. Flavors include: Lemon Lime, Wild Berry, Orange, Club Soda and Tonic Water. Suggested retail price is $1.99 per bottle or $7.49 per 4-pack.