Fireball Liqueur Brand Launches Friday Giveaways Campaign

16 Nov 2015 --- The fast-growing cinnamon liqueur, Fireball, has launched a campaign to get the weekend off to a scorching start with the chance for consumers to win prizes every Fireball Friday.

It is inviting consumers to post Instagram pictures showing how they enjoy Fireball on a Friday. By following FireballUK on Instagram and using the hashtag #FireballFriday, consumers are entered into a digital raffle.

Weekly prizes will include iPods, festival tickets, headphones, speakers, and other giveaways, with a winner selected every Friday until April 2016.

Dan Bolton, managing director of Fireball distributor Hi-Spirits, said: “Fireball is part of ‘the weekend starts here’ ritual for many consumers, enjoyed as a chilled shot and in mixed drinks. We’re celebrating that with our Fireball Friday giveaways by inviting our consumers to show us how they kick off the weekend with Fireball.”