E. & J. Gallo Extends Viniq Liqueur Line with Viniq Glow

05 Apr 2016 --- Viniq, America’s first premium shimmery liqueur continues to expand their flavor offerings with the national introduction of Viniq Glow. Glow is a delicious fusion of premium vodka, Moscato, juicy peach, golden apricot and notes of radiant blossoms with that one-of-a- kind Viniq shimmer.

E. & J. Gallo launched Viniq Original in 2014, to offer on-trend Millennial women a spirit with a unique beautiful look that shimmers. Viniq Glow is the third flavor variant of the Viniq Shimmery Liqueur line including Original and Ruby. The look and flavor of the new shimmery fusion is the perfect product to jumpstart the spring season and add a bit of Glow to cocktail experiences across the country.

“In 2015, we saw consumers increasingly moving away from traditional drinks, preferring instead to experiment with fruity flavored cocktails,” said Anna Bell, director of marketing for Viniq. “For consumers continuously looking for sweet and flavorful new photo worthy cocktails, Viniq Glow is perfect for celebrating and enjoying with friends.”

Delicious and smooth, Viniq Glow is an incredibly versatile product that blends best with lemonade or lemon-lime soda and with your favorite Bubbly or light spirit. The one of kind style of this product welcomes creative garnishes to compliment cocktail occasion, look, and flavor. Viniq delivers optimal flavor when mixed and was designed to be used to create beautiful and delicious cocktails.

Viniq Glow is now sold from coast to coast and is available in 750mL bottles for a suggested retail price of $19.99 and 375mL bottles for a suggested retail price of $12.99.