Dunkin' Donuts introducing a new line of flavored iced coffee
Iced coffee enthusiasts to be given the opportunity to sample Dunkin' Donuts latest flavors in participating stores.
27/05/05 Dunkin' Donuts is launching a flavor explosion to introduce several new taste sensations to its iced coffee line-up. The fresh new flavors include Blueberry, Coconut, Raspberry, Marshmallow, Caramel, Toasted Almond and Cinnamon. Iced coffee enthusiasts will be given the opportunity to sample Dunkin' Donuts latest flavors in participating stores, and also when the Ice Lounge sampling van tour stops by several cities and towns in America.
More and more people are trying iced coffee as a quick afternoon pick-me-up. According to the National Coffee Association, more than 41 million Americans switch to iced coffee during the spring and summer months. And millions of these iced coffee lovers turn to Dunkin' Donuts because they recognize the quality of their iced coffee stands apart from the competition, made with the same high quality Arabica beans used to make hot coffee.
The secret is in the care Dunkin' Donuts takes in making the beverage. The full-bodied flavor is achieved during the double-brewing process - or using twice the amount of fresh ground coffee - and then adding ice until the mixture doubles in volume. The result is a smooth, rich taste sensation - iced coffee that is never bitter or watered down.
As an ever-increasing number of people drink iced coffee, more customers are enjoying a new trend in unique combinations in flavored iced beverages. Starting this spring, Dunkin' Donuts will offer iced coffee drinkers the option to customize their flavored beverages. Whether they opt for one flavor or creatively choose to combine several - iced coffee lovers will have the opportunity to express their preference. In addition to French Vanilla and Hazelnut, the new delicious flavor choices include: Blueberry, Raspberry, Marshmallow, Caramel, Toasted Almond, Cinnamon, and Coconut.
Iced Coffee enthusiasts will have the perfect chance to sample the delicious new flavored beverage line when the Ice Lounge sampling van tour stops in 30 cities and states on the east coat and westward to Chicago. The sampling van will be a welcome sight at popular concerts, events and even the beach. Outfitted with funky lounge furniture, video games and a live DJ, the tour is designed to be a mobile party, complete with giveaways and samples.
