China Yingxia Announces Preliminary Sales Results for New Soy Yogurt Product
The non-dairy yogurt is made from soybeans; and the Company buys soybeans only from designated farmers who use the Company's designated breed of soybean.
31/10/07 China Yingxia International, Inc., a leading provider in the nutraceutical industry by engaging in the development, manufacture and distribution of organic nutritional food products, supplements, and personal care products in China, announced preliminary sales results for its new soy yogurt product.
The non-dairy yogurt is made from soybeans; and the Company buys soybeans only from designated farmers who use the Company's designated breed of soybean.
From August 1 2007, the date of the product launch, until October 20, sales were approximately US$380,000 (2.85 million RMB).
Ms. Jiao Yingxia, Chairman and CEO of Yingxia, said, "We are very pleased with these initial sales results. We are getting a very favorable market reaction to this product. And we feel especially good that we are selling a special product that tastes good and is good for you."
"This product allows us to cater to a large unmet need in China for plant- based 'dairy' protein products."
The Company will provide further updates on this product during its third quarter conference call, which will be scheduled for mid-November.
