British dieters find it difficult to give-up bread- research
Only a little over half of the three million Britons who are estimated to be on the Atkins diet are actually following the rules.
22/09/2004 Research reveals that British dieters have found it impossible to stick to low carbohydrate diets and are giving in to temptation in the form of bread and pasta.
Despite now spending £280 million on low-carbohydrate diets, the majority of Britons have found it impossible permanently to overcome the lure of buttered toast, crisps or pasta.
http://www.timesonline.co.uk/newspaper/0,,172-1273735,00.html