Bell Offers Up Flavor Concepts For Convenience Sector
04 Jun 2015 --- Bell Flavors, a leading supplier of flavours, fragrances, botanical extracts and ingredient specialities to the beverage and food industries, has revealed three up-to-date flavour concepts for non-alcoholic beverages, sweet chocolate creations and instant pasta products that will bring fresh and new flavours and inspirations.
Some 284 billion litres of brewed tea were consumed globally in 2013, the majority of which was black tea, followed by green and fruit & herbal teas. The segment of RTD bottled tea has significantly gained momentum, now making up a share of 5.5% of the global soft drinks segment – which is worth a volume of 43 billion litres.
'Citrus meets Chocolate' is a range that encourages the consumer to discover innovations in taste such as blood orange, mandarin or tangerine, which leave an exotic kick in products, but simultaneously stay within the well-known mass market. They provide a similar taste compared to well-known and accepted classics like orange. Therefore they create the perfect taste profile to differentiate products from the mass market while staying within the consumers` comfort zone. Discover Bell´s fruity and zesty classics like orange, lemon and lime as well as new and unknown creations with a distinctive character but a similar famous and familiar taste – a variety that will convince both: classic consumers and innovation drivers as well.
'Ready in a Minute Natural Flavour Creations' for Instant Pasta Sauces tap into the market for easy ‘home-cooked’ meals and a growing hunger for convenience.
The convenience channel is set to grow by more than 30% over the next five years and instant pasta products are a reliable growth size and popular among many consumers, due their quick and easy preparation, their huge variety and the fact that they can be consumed on-the-go. Bell Flavors & Fragrances reflects this trend and presents a range of natural flavour creations for instant pasta meals. With varieties such as pesto, carbonara or sweet chili, Bell´s ideas for sauces provide delicious approaches and inspirations for new product concepts.
