Discovering the Adventurous Consumer

Major themes of health, sustainability and consumers' appetite for adventure are driving NPD in the snacking space. Consumers increasingly seek out craveable textures in food and beverages, which makes for a heightened sensory experience while elevating indulgent sensations. For the full webinar covering the... Read More

The aging population is the fastest growing segment of society. Increasingly longer lifespans mean many of us will be elderly for longer than being middle-aged or a child. As longer life brings great opportunities, it also brings great challenges. The aging process is different for everyone, while nutrition... Read More

Human breast milk is considered the gold standard in infant nutrition, but breast milk substitutes are needed in certain situations. Since the beginning of the 21st century, the market has demanded high quality infant formula that provides newborns with the protective effects of breast milk. Therefore,... Read More

As sugar becomes more central to the obesity debate, its reduction is becoming a major dietary target for many consumers. Two in five US consumers use sweeteners because they enjoy sweet things but want to reduce the calories.Lu Ann Williams will highlight the key trends in sugar reduction, substitution, and... Read More

Innova Market Insights releases its Top Ten Trends for 2020, using its ongoing analyses of global developments in food and drink launch activity to highlight the trends most likely to impact the food and drinks industry over the coming year and beyond. In addition to the Top Ten Trends identified for 2020,... Read More

It has been established that protein supplementation increases gains in muscle mass and strength during a prolonged resistance training program. But is protein supplementation during an endurance training program also beneficial?During this webinar FrieslandCampina discusses whether protein supplementation... Read More

This webinar covers the pasting and gelation behaviors of starch and flour ingredients from different pulse crops (e.g., pea and lentil) provide new insights into high cooking temperatures which is meaningful for the utilization of pulse-based ingredients under high-temperature processing conditions, such as... Read More

Plant-based proteins have the market buzzing, with food and beverage innovations arriving frequently on store shelves. But formulating beverages with alternative protein sources—whether soy, almond, oat, pea or rice – can present challenges, especially in meeting consumers’ expectations for taste, texture... Read More

Gen Z’s are seeking physical improvement. Protein rich and adventurous products and flavors are key in connecting with these consumers. Nutrition that supports both physical and emotional well-being is thriving and generational lenses on health can help you find new opportunities.Innova Market Insights’... Read More

Consumers are often unaware of the energy density of the foods they consume, making them vulnerable to excess calorie consumption.  As a result, initiatives to reduce the number of calories in foods and beverages are emerging globally, either voluntarily or government-led. Watch this webinar to learn how... Read More

Consumers are moving out of their comfort zones to explore bolder flavors and multisensory food experiences. Brands are responding by creating more engaging experiences, drawing on aspects like sensory delivery, storytelling and tastes from other cultures. 

In this 40-minute webinar, Lu Ann Williams of Innova Market Insights showcases the latest chocolate with almond product trends from across the globe focusing innovative ingredients and key labeling insights to help manufacturers get ahead of what consumers are looking for. Chocolatier Christopher Curtin of... Read More

There can often be a disconnect between what consumers perceive as healthy in a food or beverage, what science shows is healthy, and what claims can be made. How can you deliver on-trend foods with a strong health halo, while ensuring consumers get the health benefit they expect from a product? Watch the... Read More

In less than two decades, protein supplementation and high protein diets have moved from having niche appeal (primarily the domain of bodybuilders), to being truly mainstream. Innova Market Insights Market Analyst, Myrthe de Beukelaar, takes you inside sports nutrition innovation and how mainstream consumer... Read More

The NutritionInsight webinar “Moving with the times: a new generation joint health solution for today’s consumer” offers insights into the changing consumer landscape, including the expectations of both aging and active consumers and rising demand for joint health solutions. Dominik Mattern of Lonza Capsugel... Read More

Interest in healthy, clean, yet indulgent nutrition are the key themes in dairy innovation. Innova Market Insights’ Director of Innovation, Lu Ann Williams, takes you inside dairy innovation today and discusses how the top trends, such as, Discovery: The Adventurous Consumer, The Plant Kingdom and... Read More

Leading the trends driving development in snacks and confectionery are “Discovery: the Adventurous Consumer”, “Alternatives to All”, “Snacking: the Definitive Occasion”, and “I Feel Good”. Innova Market Insights continuously analyzes global developments in food and beverage launch activity and consumer... Read More