Fruit Flavors: The Rise of Exoticism, Tradition and Fusion
May 2015
--- While orange and apple flavors for soft drinks, strawberry for ice cream and banana for dairy milk mixes may still be the preferred flavors for the mass market, many consumers are looking for something more exciting and flavor suppliers are addressing this through innovation. Flavors innovators are mixing and matching combinations like never before and taking fruit flavors into non-traditional applications.
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