Adding Heinz Brands to the Kraft Portfolio
04 Jul 2017 | Kraft Heinz Ingredients
With the recent addition of Heinz products to its portfolio of ingredient solutions, Kraft Food Ingredients announced that it has rebranded itself Kraft Heinz Ingredients, signifying a new chapter for the company as it continues to lead the food ingredients industry to future innovations. “As our industry continues to move forward, this rebranding to Kraft Heinz Ingredients is a sign of how we’re moving forward as a company to meet the needs of our customers,” stated Andrew Scribner, vice president and general manager of Kraft Heinz Ingredients. “The Kraft Heinz Company has always stood for quality, with familiar names like Heinz Ketchup, Kraft Cheese, Grey Poupon Mustard and Lea & Perrins Worcestershire Sauce in households across the country. Our newly expanded portfolio of ingredient solutions positions us to help our customers take advantage of today’s consumer trends and explore more possibilities for their products and applications.”
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