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HOWTIAN is a leading producer and global supplier of premium quality natural sweeteners, nutritional and functional ingredients. HOWTIAN is a privately owned enterprise, which was incorporated in 1999. The company is based in the city of Zhucheng, in Shandong province of East China. HOWTIAN is a global leader in naturally extracted stevia products, and one of the world's top 7 ingredient businesses in sugar reduction. Alongside its flagship stevia businesses, HOWTIAN is a global leader in the production of inositol and baicalin root extracts as well. HOWTIAN's core competencies lie in green technology, its large scale highly effcient, vertically integrated argriculture, and application technology for food manufacturers.
Upcoming webinars

2027 Food Safety Risks for Quality & Compliance Leaders
FoodChain ID

Formulating for function: Developing benefit-led beverages with natural colours, botanicals, and flavours
Givaudan Sense Colour

Let's reveal the grain potential: Innovate
Meurens Natural













