WaddaJuice Launches WaddaBlast, A Healthy Juice Alternative for Kids

30/08/06 WaddaJuice, the healthy juice alternative for kids, announced today the launch of their new line WaddaBlast, a new healthy hydrating drink specially formulated for active kids. WaddaJuice has made an impact within the school system as schools nationwide are making room in their cafeterias, vending machines and now gyms for this new line of healthy drinks.

WaddaBlast is low in sodium and does not include high fructose corn syrup or artificial sweeteners like most current sports drinks. WaddaBlast comes in three delicious flavors, Watermelon, Lemonade and Lotta Fruit (fruit punch) and contains ElectroVites, a special blend of vitamins and minerals that provides kids with healthier hydration.

"Kids don't need added sodium or the high levels of minerals found in sports drinks. WaddaBlast is 50% water with so many flavors that kids will drink enough to rehydrate, especially after physical activities," says Jordan Kerner, single dad and founder of WaddaJuice. "Hydration is about replacing water and that is why WaddaBlast is the healthiest choice. This is a great tasting beverage that has just what kids need and nothing they don't."

WaddaBlast will be sold in retailers' nationwide beginning in September as well as schools in the tri-state area. The hydrating beverage retails for $1.34/bottle in independent stores, $1 in schools, and $10.99 per 12 pack in grocery stores.