14 May 2020 --- Emotions play a significant role in food and are simultaneously linked to initial food preferences. That is according to Renata Januszewska, Global R&D Sensory Manager at Barry Callebaut, who notes that “when our rational thinking comes into play, it can trigger instinctive, emotional, core feelings about something.” Emotions may be natural integrators of the five sensory modalities: vision, hearing, touch, smell and taste, she tells FoodIngredientsFirst.