Unilever Acquires Diplom-Is Operations in Denmark
The acquisition enables Unilever to further strengthen its position in the Danish ice cream market. Diplom-Is has a strong position in the out-of-home segment such as amusement parks and ice cream bars.
Aug 12 2010 --- Unilever has signed an asset purchase agreement with the Norwegian dairy group TINE, to acquire the activities of Diplom-Is in Denmark, as of 30th September 2010. The value of the transaction is undisclosed.
TINE owns and operates Diplom-Is in Norway, Sweden and Denmark and is now selling its Danish Ice Cream operations to Unilever, incorporating 30 employees and five local distribution centers in Denmark.
Unilever’s Ice Cream/Frisko history in Denmark dates back to 1930 and is one of Denmark's leading Ice Cream players with a brand portfolio of well known brands like Magnum, Cornetto and Carte d’Or.
"The acquisition enables Unilever to further strengthen its position in the Danish ice cream market. Diplom-Is has a strong position in the out-of-home segment such as amusement parks and ice cream bars, allowing Unilever to provide even greater offerings to customers and consumers, says Jens Voldmester, Country Lead, Unilever Denmark.
