Too Tarts SmartChoice Melted Ice Cream Spray Candy Premieres at All Candy Expo 2007
The Melted Ice Cream Sprays come in a super sized spray bottle that contains 33 percent more candy per container. Each spray contains 6 servings at only 10 calories per serving.
17/09/07 Atlanta-based Innovative Candy Concepts (ICC), makers of America's best-selling kids candy brand Too Tarts SmartChoice, gives the industry another first with the launch of Too Tarts SmartChoice Sugar-Free, Fat-Free, Melted Ice-Cream Sprays. Too Tarts Melted Ice Cream Spray Candy will premiere at the All Candy Expo, September 16-19, 2007 at McCormick Place in Chicago. The company anticipates this novel ice cream flavored sensation will be embraced by kids and adults alike.
"Ice cream just seems to taste better when it's melted," said Armand Hammer, President & CEO, ICC. With the introduction of Too tarts Melted Ice Cream Spray Candy, the wonderful taste of ice cream is available all day! What's more, our sprays are sugar- and fat-free."
The Melted Ice Cream Sprays come in a super sized spray bottle that contains 33 percent more candy per container. Each spray contains 6 servings at only 10 calories per serving. Ice cream lovers can choose from three premium flavors: Blueberry, Strawberry and Banana-Split.
This new, healthy treat will be packaged in a 24 ml. spray and will be distributed nationwide to grocery, specialty and convenience stores. Suggested retail price will be approximately $1.29 per spray. For a limited time, Innovative Candy Concepts will offer consumers a chance to receive a "Free" Too Tarts SmartChoice Melted Ice Cream T-shirt with proof of purchase.
