Tetra Pak Honored With A Scanstar For DreamCap 26
The nomination from the jury read: “New innovative cap is developed to correspond to the consumer demands. The functionality and the convenience were tested by The Swedish Rheumatism Association as well as by the jury. Both of them found it meeting the utmost consumer demands.”
01 Nov 2012 --- Tetra Pak was awarded with a Scanstar for its DreamCap 26 an ergonomically designed cap for on-the go consumption.
The nomination from the jury read: “New innovative cap is developed to correspond to the consumer demands. The functionality and the convenience were tested by The Swedish Rheumatism Association as well as by the jury. Both of them found it meeting the utmost consumer demands.”
Scanstar is an annual packaging competition instituted in 1969. Behind the competition is the Scandinavian Packaging Association (SPA). Over 800 entries have been reviewed by a professional jury since 1991 and during this time approx. 190 contributions have been awarded with a Scanstar.
Emma Lefdal, Director, Communications for Tetra Pak Nordics, who was representing Tetra Pak at the Scanstar awards ceremony, said: “We at Tetra Pak are very proud to receive a Scanstar award for DreamCap one of our latest innovations. After thorough research with a focus on consumers’ habits, the DreamCap has been developed to match parameters such as easy to open and close, as well as comfortable and convenient to drink from. It is great to be recognized for our efforts in finding a solution that corresponds well to consumers’ demands on packaging.
In addition to becoming honoured by a Nordic jury, winning a Scanstar means, that you are entitled to be examined by a jury with global representation within the framework of WorldStar. A competition organized by World Packaging Organization (WPO), which is an association of all the world's national packaging associations. The WorldStar Competition is run annually by the World Packaging Organisation (WPO) to give world-wide recognition to packages that have gained an award in a recognised national or regional packaging competition.
