SVZ expands ingredient portfolio by integrating tropical fruit player Netra Agro
Key takeaways
- SVZ is integrating Netra Agro into its core portfolio. The process is underway and is targeted for completion in early 2026, assuring service continuity.
- Adds high-quality tropicals — mango, banana, pineapple — in IQF, purees, and concentrates, plus Netra’s tropical logistics expertise.
- It creates a one-stop supplier with greater procurement/production/distribution scale, supporting SVZ’s goal of being a sustainable ingredient partner.
Premium fruit and vegetable ingredients supplier SVZ has fully integrated tropical fruit ingredient brand Netra Agro into the core SVZ portfolio.
SVZ will absorb Netra Agro’s products and operations, while ensuring complete continuity of service for its global customer base. The integration process is underway and expected to fully conclude in early 2026.
For almost 30 years, SVZ has operated Netra Agro as a specialized subsidiary for reliably and sustainably sourced tropical fruit ingredients, including Individually Quick Frozen (IQF) fruit pieces, purees, and concentrates. In a move touted as “strategic,” the company plans to strengthen its position as a trusted supplier.
Increasing procurement and production
The addition of Netra Agro’s exotic fruit portfolio and specific expertise in transporting tropical fruit makes SVZ a single-source provider for any fruit or vegetable ingredient need.
The decision gives SVZ’s customers direct access to high-quality tropical ingredients like mango, banana, and pineapple in various formats and allows Netra Agro’s existing customers to benefit from increased procurement, production, and distribution capabilities, in addition to the service they already know and value.
“The move to integrate Netra Agro and its decade-spanning expertise in tropical fruit sourcing reflects SVZ’s mission to become the leading sustainable ingredient partner for food and beverage producers around the globe,” says Johan Cerstiaens, managing director at SVZ.
“As we support our teams through the transition, we want to assure Netra Agro customers that they will continue to receive the same high levels of service and quality now, and well into the bright new future ahead. We will provide further updates on the integration process and the promising path forward.”
