SVEDKA Vodka Expands Innovative, Award-Winning Portfolio With Release Of Two New Flavors

14 Jan 2014 --- SVEDKA Vodka announces its two latest flavors, giving consumers the opportunity to indulge their senses with an aromatic and distinctive spin on traditional flavors with the debut of SVEDKA Mango Pineapple and SVEDKA Strawberry Lemonade.

Adding to the number-two imported vodka's superior range of offerings, SVEDKA Strawberry Lemonade is a bright blend of lemonade with sweet wild strawberry flavors; while SVEDKA Mango Pineapple is a tropical blend of ripe Filipino mangoes and juicy pineapple flavors. Both new products will be available nationwide beginning February, 2014 (varies by market) in 50ML (MSRP $1.99), 375ML (MSRP $6.99), 750ML (MSRP $12.99), 1L (MSRP $16.99) and 1.75L (MSRP $21.99).

"We always strive to hit the perfect balance between unique, and familiar, so our flavors appeal to the wide range of consumers that SVEDKA Vodka attracts," said Diana Pawlik, SVEDKA Vodka's Vice President of Marketing. "We're thrilled to introduce our two newest flavors, SVEDKA Mango Pineapple and SVEDKA Strawberry Lemonade as we believe the pair will continue to raise the bar on palate-pleasing innovation."

SVEDKA Strawberry Lemonade is a contemporary twist on the wistful, classic lemonade drink. Infused with aromatic, ripe berries, the blend boasts notes of juicy lemon pulp with a crisp, refreshing finish. 

SVEDKA Mango Pineapple retains a tropical island aroma, as the infused vodka is mingled with warm, tangy notes that produce a bold entry of juicy, sweet pineapple and succulent mangoes trailed by layers of a sweet tropical fruit bouquet.

SVEDKA Strawberry Lemonade and SVEDKA Mango Pineapple are the latest flavors to be introduced stateside by the Swedish-imported vodka brand, which also boasts a range of flavors including, SVEDKA Colada, SVEDKA Strawberry Colada, SVEDKA Orange Cream Pop and SVEDKA's core flavors – Cherry, Citron, Clementine, Raspberry and Vanilla.