Steaz Launches Zero Calorie Iced Tea with Stevia Extract

Steaz Zero Calorie Iced Teaz is the newest addition to the growing number of food and beverage products featuring Truvia rebiana.

5/6/2011 --- Steaz, a bestselling brand of organic green tea-based beverages and energy drinks in the United States, expands on its award-winning line of Iced Teaz with the launch of Zero Calorie Iced Teaz naturally sweetened with Truvia rebiana, a natural and zero calorie sweetener made from the best-tasting part of the stevia leaf.

Zero Calorie Iced Teaz is the first Steaz product line to be naturally sweetened with Truvia rebiana, and joins current zero calorie stevia sweetened offerings, including Zero Calorie Sparkling Green Tea and Zero Calorie Energy drinks. Truvia rebiana adds great tasting, natural sweetness to beverages without the calories of sugar.

“We are forever committed to building a healthier world by providing today’s consumer with what they have been asking for ­ a delicious, ready-to-drink tea with all natural ingredients and zero sugar that fuels the mind, body and soul,” said Steven Kessler, co-founder of the Healthy Beverage Company.

“Since coming to market two years ago, Truvia rebiana has become a key ingredient in the growing number of naturally sweetened beverages, such as Steaz Zero Calorie Iced Teaz,” said Zanna McFerson, assistant vice president, Cargill Health & Nutrition and director, Truvia enterprise. “Consumers throughout the U.S. and Europe are demanding more low or zero calorie natural product offerings, and Truvia rebiana is meeting that demand.”

The Zero Calorie Iced Teaz are made with organic Ceylon leaf from Sri Lanka, chosen for its unmatched flavor and delicate aroma that makes for exceptional green tea beverages. Refreshing flavor offerings include Citrus, Half/Half, Peach Mango and Raspberry. They are now available at specialty and retail stores nationwide for a suggested retail prices of $1.29-$1.49 per sixteen-ounce can.

Steaz Zero Calorie Iced Teaz is the newest addition to the growing number of food and beverage products featuring Truvia rebiana. This adds to a list of more than 30 beverage and food products featuring Truvia rebiana, including Glaceau vitaminwater zero, Coca-Cola Sprite Green, Odwalla Reduced-Calorie Quencher, Kraft Crystal Light Pure, Hansen’s Natural Lo-Cal Juices and Minute Maid Premium Pomegranate Tea.