Solbar Stregthens Its Position in North America
The linkage between Solbar and Ingredients Inc. is part of Solbar's strategy to strengthen the company's commitment to the North American market.
Solbar Industries Ltd. announces a new market cooperation with Ingredients Inc. (Chicago). In addition to Solbar's longstanding distribution channels in the United States and Canada, the company expects Ingredients Inc. to focus on a number of important market segments where Solbar has been previously inactive and jointly enhance its current supply chain in North America.
According to Jim Stewart, President of Ingredients Inc., and Gary Brenner, VP of Marketing & Sales for Solbar, "we believe that the cooperation between our companies brings together unique business cultures and a thirst for new ventures to service global food companies".
"The linkage between Solbar and Ingredients Inc.,” reports Mr. Mati Ariav, Solbar's VP for Business Development, “is part of Solbar's strategy to strengthen the company's commitment to the North American market. In addition – the company intends to upgrade its supply chain via Solbar’s new State of the Art production plant in Ningbo China, as well as from Israel. The cooperation with Ingredients Inc. is the first step in Solbar’s long-term plan to become a serious player in North America."
At the IFT, Solbar will introduce its family of isolated soy proteins – Solpro 900; especially designed for meat & poultry applications, nutritional foods & beverages, and meal supplements. Solpro 900 is the newest addition of Solbar soy proteins, following last year's introduction of Solcon S functional soy protein concentrates and the company's unparalleled Bontex steam-textured soy proteins. Solbar will exhibit at the IFT New Orleans in Booth # 3447; where you can meet the entire Solbar Marketing Team.
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