Sensient Flavors Introduces New Premium Soft Drinks Concepts

Overall, Sensient provides manufacturers with a simple means of capturing the market’s most important trends: Premium indulgence, innovative taste sensations and naturalness.

 

Among the new line’s innovative taste experiences, Sensient blends Apple harmoniously with Blackcurrant and Cranberry, while the combination of Rhubarb and Pear leads to a bitter-sweet fruit explosion on the tongue. 

 

When it comes to the traditional lemonade variants, the high fruit content is the surprising element: With 10 per cent and in some cases even 20 per cent fruit, the classic flavors such as Lemon, Orange and Grapefruit offer far more fruitiness than would normally be expected in a soft drink. 

 

The new drinks are available as concentrated, semi-finished beverage systems which are easy to process. Each one is characterized by a natural, fruity taste and a well-balanced sensory profile. 

 

Hans-Juergen Sachs, General Manager, Bremen Germany at Sensient Flavors, says, “With our new soft drinks concepts, we are covering different trends within the food and drinks industry. Our classic lemonade flavorings, for instance, conjure up nostalgic memories of childhood and meet the increasing demand for comfort food. With the novel flavor compositions, on the other hand, manufacturers can reach out to consumers who are keen on new taste experiences. The high fruit content of all of the soft drinks is the most innovative part of this new line and promises high-grade appeal. Additionally, the use of all natural colors and flavors ties in with the huge demand for all things natural.” 

 

Sensient Flavors Europe creates sensory appeal for food, beverage and pharmaceutical applications across Europe, Africa and the Near East. Customers appreciate the company’s value-added flavor systems and customized solutions, such as beverage compounds and emulsions, fruit and chocolate sauces as well as inclusions for confectionery and dairy applications. The base for these sophisticated preparations is the use of proprietary technologies. A particular company milestone in this respect are natural extracts with authentic tastes.

 

Sensient Flavors is part of Sensient Technologies Corporation, a leading global manufacturer and marketer of colors, flavors and fragrances. Sensient employs advanced technologies at facilities around the world to develop specialty food and beverage systems, cosmetic and pharmaceutical systems, inkjet and specialty inks and colors, and other specialty chemicals. The company’s customers include major international manufacturers representing most of the world’s best-known brands.