Prince Agri Products Acquires Animate from Granco Minerals

Prince is already a leader in dairy nutrition and the acquisition of Animate continues to strengthen their position in the market.

Oct 5 2011 --- Prince Agri Products, Inc. (Prince), a subsidiary of Phibro Animal Health Corporation, has acquired the intellectual property, including patents and trademarks, as well as manufacturing assets for Animate from Granco Minerals, Inc.  Terms of the transaction were not disclosed.
 
"Animate is the Premier technology available on the market for DCAD nutrition for dairy cows," said Dean Warras, President of Prince Agri Products. "It provides for a smooth transition period for the dry cow, while mitigating several metabolic disorders associated with calving and the onset of milk, preparing the cow for the most productive and healthy calving and lactation possible.  The combination of the lowest inclusion rate, best palatability, best consistency and lowest average cost per cow of any formulated, commercial product on the market is the ultimate combination for a product in this space," continued Warras.
 
Dr. Ben Wilson, owner and President of Granco Minerals, Inc., said, "Granco has worked with Prince for many years on a partnership basis and this transaction was the logical next step in our business relationship.  Prince understands this business very well and will be able to maximize its potential under their ownership."  Wilson added, "Prince does an excellent job in adding value for dairy customers and we look forward to developing more technologies for them in the future, regardless of the species."
 
Warras added, "Prince has been working with Animate for over 10 years and consistent with our vision for the future, we have brought Animate fully into our family of products.  We plan on bringing several new tools and programs to market for Animate in the months ahead to benefit the dairy producer, nutritionist and vet community both in the US and internationally.  Prince is already a leader in dairy nutrition and the acquisition of Animate continues to strengthen our position in the market.  The commitment we make in our Specialty Products business is to help our customers grow their business and Animate is another key solution to help drive this growth," Warras concluded.
 
Phibro Animal Health Corporation (PAHC) is a diversified global developer, manufacturer and marketer of a broad range of animal health and nutrition products to the poultry, swine, cattle and aquaculture markets.  PAHC is also a manufacturer and marketer of performance products for use in the ethanol, personal care, automotive, chemical catalyst and electronics markets.