08 Nov 2019 --- Plant-based innovation is expected to take center stage at Food ingredients Europe (FiE) in Paris, next month. That is according to ProVeg International, a Berlin-headquartered company, who will be hosting a “Plant-Based Experience,” at FiE, an 180-square meter area of the event dedicated to everything plant-based. Speaking to FoodIngredientsFirst, Verena Wiederkehr, Head of Food Industry and Retail, ProVeg International, says that the most significant challenges are “competing with animal-based products in terms of taste,” but “the industry is at the very beginning of the plant-based phenomenon.”