Hi Europe Returns to The Netherlands in 2014

17 Apr 2014 --- Europe's leading nutritional ingredients event, Health ingredients (Hi) Europe & Natural ingredients (Ni), will take place in December 2-4 2014 in Amsterdam, Netherlands. This is the premier event in Europe offering food & beverage manufacturers and producers the opportunity to find new suppliers and source health and natural ingredients.

Consumers are now seeking beneficial, functional foods that provide solutions to their nutritional challenges, and the health and wellness food & beverage industry is going through a period of substantial growth. The Netherlands currently shows significant development and opportunity, with an 18% increase in its health and wellness sales between 2008 and 2013. Furthermore, sales in the Benelux region reached €10 billion in 2013 and are expected to rise by €1 billion by 2018. Sales in products with specific health benefits and those renowned for their health properties are driving the upward trend in health and wellness. With an expected real term growth of 7% by 2017, the global health and wellness industry is on its way to hitting a record high of $1 trillion dollars.

To capture these market trends, Hi Europe will provide a global meeting place and environment for buyers and sellers within the worldwide health & wellness ingredients industry, to conduct business. The show will highlight ingredients and solutions for food and drink formulation/reformulation, dietary supplements, nutraceuticals, organics and packaging & processing. Registration for the event is now open at http://www.hieurope.com and pre-registration saves €110 onsite fees, while registering before June 1st includes a free market report on 'The Growth of Nutraceuticals'.

Brand Director, Natasha Berrow, is anticipating the best edition to date, commenting: "We are delighted to host Hi Europe here in the Netherlands this year. This event has proven to be the most successful platform for companies who want to market themselves in the vibrant and ever growing nutrition & wellness market. In what is a truly global meeting place for professionals of the health and natural ingredients industry, 8,000 attendees are predicted to attend the show over the 3 days to unearth new business partners, suppliers and the learn about the latest innovations shaping the industry."

We at UBM Live expect the 2014 edition to be the best to date, with 87% of stand space already booked. Over 500 health and natural ingredients providers will exhibit at Hi Europe, including leading companies such as Naturex, Kerry Group, Nexira, Roquette and Tate & Lyle. The show brings four newly focused elements to the portfolio - notably nutritional solutions, contract services, packaging and processing innovations, and formulation / reformulation, offering a complete 360° perspective of the trillion dollar health, natural and nutritional food and beverage industry.

Over 8,000 attendees are expected over the 3 days of Hi Europe, representing a worldwide audience from over 90 countries from a broad spectrum of product categories and industry stakeholders. As 82% of visitors are expected to do business, they will be seeking solutions to further develop products or reformulate their existing ones, keeping up to date on market developments, increasing their networks and taking the opportunity to grow their market share with key global suppliers. Combined with a high-level conference, Hi Europe will also provide the opportunity for visitors to attend seminars and workshops, on industry developments and key market trends.

Hi Europe is presented by the organisers of key event, Food ingredients (Fi) Europe, part of the Fi Global portfolio.