Heinz Launches Line of BRIANNAS All-Natural Salad Dressings

“We’re excited to partner with Heinz to offer consumers the same great taste of BRIANNAS fine salad dressings they know and love from the grocery store aisle, now at their favorite restaurants, bakeries and cafés.”

23 Jul 2009 Heinz Portion Control, a division of Heinz North America division, has partnered with the Del Sol Food Company to launch a line of BRIANNAS All-Natural Salad Dressings — in portion-control packets and available in foodservice.

This launch comes at a time when off-premise salad eating occasions are continuing to grow. In 2008, approximately 3.6 billion servings of salad were sold in the U.S. foodservice industry — up more than 160 million servings since 2002.*

“With the launch of this new line of salad dressings, we’re aiming to help customers meet the consumer demand for great-tasting, all-natural salad dressings with a portable, portion-controlled option,” said Scott Douglas, Vice President of Marketing for Heinz Foodservice.

“We’re excited to partner with Heinz to offer consumers the same great taste of BRIANNAS fine salad dressings they know and love from the grocery store aisle, now at their favorite restaurants, bakeries and cafés,” said Jerry Brown, President, Del Sol Food Company.

The lineup consists of six flavors — classic favorites and new unique flavors that provide the variety consumers are craving — Classic Buttermilk Ranch, Dijon Honey Mustard, Real French Vinaigrette, Rich Poppy Seed, Blush Wine Vinaigrette and Saucy Ginger Mandarin, available in 1.5-ounce packets.

BRIANNAS All-Natural Salad Dressings have no artificial colors or flavors, are made with 100 percent canola oil, and are shelf-stable (120-day shelf life), requiring no refrigeration. The packets will be available in July for customer purchase.