Hat Trick Beverage, Waterfall Gourmet Beverage to form JV
The joint venture will combine the products of Hat Trick with the solid Distribution Network of Waterfall Beverages.
16/11/05 Hat Trick Beverage, Inc. has announced that it will sign a joint venture agreement with Waterfall Gourmet Beverage to form a joint venture between both companies as they continue their expansion plans.
The joint venture will combine the products of Hat Trick with the solid Distribution Network of Waterfall Beverages. With the combined products of the company, the product line grows tremendously, and it gives both companies a more diversified product line as well as opens new markets for both companies. Hat Trick's Hispanic line "Dos Lagos Agua Frescas" (which comes with several flavors: Horchata, Tamarindo, Jamaica Pina and Limon) will be a great addition and will be a huge hit in the Greater Austin Market.
The complete product line will be debuted at the National Association of Convenience Stores trade show in Las Vegas on November 15-18, 2005.
Waterfall Gourmet Beverage planted its roots in Austin, Texas in 1998. We started the business with an open mind and an optimistic attitude. Retired from Procter & Gamble in 1996, after 34 years on the job, and not yet ready for retirement, Bob Hrobak, Sr. looked at what his two sons were doing in California and wanted to adapt it to Texas. Two years later his oldest son (Phil) moved to Texas to open the business in the Austin area.
Waterfall Gourmet Beverage started as a family operated business and operates business in accordance with family values. Every business deal has to be a win-win situation. If our customers are not happy, we are not happy. We give each and every one of our customers the attention they deserve. Please feel free to give us a call to discuss ways we could contribute to the growth of your business.
Hat Trick Beverage, Inc., located in Encinitas, Calif., produces and distributes three water-based beverages: Vitality Beverage, a no-sugar, vitamin-enriched beverage; Snap Z Energy drink, a bag-in-a-box beverage sold in bars and restaurants; and Dos Lagos, an Agua Fresca drink for the growing Latino and Hispanic community. Vitality Beverage and Dos Lagos are produced in a number of popular flavors.