03 Jul 2019 --- The market for vegan products is booming, with NPD thriving across different platforms such as plant-based milks, burgers and cheeses. Although experts note that it has moved from trend to food revolution status, achieving a palatable and popular taste has been marred with production hurdles. Such challenges are still preventing vegan products from fully transitioning to a mainstream track – although they may be well on their way. FoodIngredientsFirst speaks to experts on achieving a desirable profile for vegan products, from flavor to mouthfeel and aroma, as well as the up-and-coming proteins for the market.