Galam Launches Stevia/Fructose Program to Create Optimal Blends

Formulating with pioneering stevia/fructose HiSweet blends allows manufacturers to naturally sweeten their products with significantly less calories and sugar, while eliminating the need for masking agents or flavorings.

Sep 20 2011 --- Industry excitement mounts as the anticipated EU November 2011 approval for stevia-extract sweeteners draws near – offering new possibilities for low calorie, low GI and reduced sugar products. However, despite it’s powerful qualities, it is widely accepted that to reach a sugar-sweet profile stevia is best formulated with a combination of sweeteners.

Galam Group, a leading supplier in Europe of NON GMO crystalline fructose (own brand Fruitose), has reached the final stages of an intensive blending program. Newly launched, the innovative and stable HiSweet blends exploit the positive synergy of two natural sweeteners – Fruitose and premium stevia-extracts.

Months of intensive research and development have led Galam Group to optimal fructose and stevia combinations. Fructose, sweeter than sugar, ensures a rapid sweetness response, perfectly complementing stevia’s delayed appearance and more distinct after–taste. Formulating with pioneering stevia/fructose HiSweet blends allows manufacturers to naturally sweeten their products with significantly less calories and sugar, while eliminating the need for masking agents or flavorings.

Galam Group veteran sweetening experts, located at application laboratories and blending facilities throughout Europe, collaborate with food and beverage manufacturers to achieve their ideal sweetness profile. Galam Group customers gain a fast-time to market, with proven blends and expert consultation tailored to each individual product.

Alon Heyman, Chief Marketing Officer at Galam Group, elaborated on the motivation behind the project "Following the success of stevia-extract and fructose sweetened products in countries with stevia approval, we’ve combined our extensive industry knowledge with sweetening innovation to expand the Galam Group portfolio of stevia-based sweeteners. Galam Group’s expert fructose and stevia formulas significantly reduce sugar and yet still ensure an optimal sweetness profile. As the food and beverage market evolves to meet the demand for more natural and healthier products, Galam Group customers stay cutting edge and ahead of the competition with new products sweetened by HiSweet blends.”