Covey run introduces popular Quail label wines in 375ml packaging
Superb wines from the great state of Washington in new, convenient size.
Canandaigua Wine Company's Covey Run has introduced four of its wildly popular Quail Label wines in convenient 375 ml glass bottles. Covey Run Chardonnay, Merlot, Cabernet Sauvignon and Syrah are now available. 375 ml bottles contain two plus glasses of wine, making them ideal for everyday enjoyment.
The 375 ml packaging option has been steadily gaining in popularity. Until recently, most consumers dining in restaurants who only wanted a glass or two of wine, have had to choose from a limited wine by the glass list or purchase a 750 ml bottle. The addition of 375 ml bottles to many wine lists offers these consumers a perfect solution. And, at the retail level, 375 ml bottles are convenient, easily portable, and encourage trial of new varietals and brands.
"For those consumers who would like a little more than a single glass of wine with their meal, the 375 ml size is ideal. And it's an appealing size for on-premise too, as consumers may be encouraged to branch out and try new wines," said Covey Run Brand Manager Irene Castillero.