Coca-Cola Expands Production in Indonesia
15 Apr 2015 --- Coca-Cola is boosting its production capacity in Indonesia as part of a multi-year, $500 million investment in the fast-growing market. The chairmen of The Coca-Cola Company and Coca-Cola Amatil officially commemorated the opening of two new production lines this week during a ceremony at Amatil’s Cikekodan bottling plant in Bekasi, West Java.
“We consider Indonesia a dynamic and promising market and one of the growth engines to achieve our long-term vision,” Muhtar Kent, chairman and CEO, The Coca-Cola Company, said Tuesday. “Our company’s $500 million investment reaffirms our belief in Indonesia and will help us capture the growth opportunity in one of the largest and most dynamic countries in the world as we enable our system to be even more responsive to consumer and customer needs. We believe by creating more jobs and where possible sourcing locally, we can promote the local economy and contribute to economic growth in Indonesia.
This incremental investment builds on the $1.2 billion the Coca-Cola system has invested in Indonesia in the last 25 years. The global nonalcoholic ready-to-drink (NARTD) beverage category is expected to grow in retail value by approximately $300 billion between now and 2020. With more than 240 million people, Indonesia boasts the world’s fourth-largest population and a large, emerging middle class.
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