04 Apr 2016 --- Coca-Cola, PepsiCo, Dr Pepper Snapple Group and the Alliance for a Healthier Generation have teamed up to try and cut calorie intake from beverages in Alabama and Mississippi. The trio of companies, part of the American Beverage Association which is also part of the initiative, and the Alliance for a Healthier Generation have announced that the two states will be the next to take part in the Balance Calories Community Initiative. The initiative aims to help people reduce the calories they consume from beverages.