20 May 2021 --- Clean label pigments supplier Chr. Hansen Natural Colors has rebranded its corporate operations with the new name Oterra, inspired by the Latin word for earth. While the rebranding follows shortly after the company’s separation from Chr. Hansen as a standalone company, its ownership and staff have not changed. The move is intended to reflect the company’s business of supplying colors from natural sources, targeting F&B formulations that are authentic, safe and sustainable.