Burnett’s Vodka Adds Three New Flavors

29 Apr 2014 --- Ruby Red Grapefruit, Mango Pineapple, and Red Berry are the latest additions to the industry-leading Burnett’s Flavored Vodka product line. The new flavors will be available nationally beginning in May.

As with all Burnett’s Flavored Vodkas, Ruby Red Grapefruit, Mango Pineapple, and Red Berry are quadruple distilled, triple charcoal filtered, and made with natural flavor, placing them among the purest Vodkas on the market. Launching the three new flavors is reflective of the continued growth of the competitive subcategory of flavored Vodka.

“For more than ten years, Burnett’s has been recognized for delivering quality Vodka and a wide variety of flavors,” said Reid Hafer, Senior Brand Manager, Burnett’s Vodka.  “Adding Ruby Red Grapefruit, Mango Pineapple, and Red Berry to our innovative product portfolio provides consumers with even more highly mixable and popular flavors that they recognize and appreciate.”

The new flavors increase the Burnett’s portfolio of natural flavors to 37 – Blue Raspberry, Blackberry, Blueberry, Candy Cane, Cherry, Cherry Cola, Citrus, Coconut, Cranberry, Fruit Punch, Grape, Hot Cinnamon, Lime, Limeade, Mango, Mango Pineapple, Maple Syrup, Orange, Orange Cream, Peach, Pear, Pineapple, Pink Lemonade, Pomegranate, Pumpkin Spice, Raspberry, Red Berry, Ruby Red Grapefruit, Sour Apple, Strawberry, Strawberry Banana, Sugar Cookie, Sweet Tea, Tropical Fruit, Vanilla, Watermelon and Whipped Cream.