Bösch Boden Spies “unlocks next-gen F&B” with Barry Callebaut’s cacaofruit brand Cabosse Naturals
10 Nov 2020 --- Bösch Boden Spies extends its product family with cacaofruit brand Cabosse Naturals. Barry Callebaut launched the cacaofruit brand at the end of last month, in tune with consumers’ increasing interest in nutritious food and beverages that are good for the planet.
According to Bösch Boden Spies, Cabosse Naturals unlocks the next-generation of food and beverages with the potential to create a new category with the cacaofruit.
The move will make high-quality cacaofruit ingredients available at scale to brands and artisans across the globe, Natalia Golshan, team manager of marketing at Bösch Boden Spies, tells FoodIngredientsFirst.
Cabosse Naturals crafts the entire fruit into a range of 100 percent pure cacaofruit ingredients – from the pulp, juice and concentrate to the cascara (peel), which is processed into a fine flour.
“The entire cacaofruit is now fully valorized, not only its beans, but also its nutrient-dense peel and its fresh and fruity pulp,” she adds.
Cacaofruit is notably rich in nutrients like fiber, potassium and magnesium. “With Cabosse Naturals we offer a whole new palette of opportunities to create applications that are tasty, “good for me” and good for the planet and its people, explains Golshan.
The 100 percent pure cacaofruit ingredients enable brands to create fruit experiences with a zesty, fruity taste, in juices, smoothies, ice creams, bars, dairy desserts and confectionery.
A young category for younger consumers
These types of offerings are particularly interesting for Millennial and Generation Z consumers, she observes.
“Millennials or Generation Y and Generation Z are among the youngest generations of consumers and have distinctive tastes and desires in their F&B choices.”
“They are health-minded and environmentally conscious, and will seek tasty, nutritious and honest food and drinks. We can expect an increased appreciation for offerings that respect nature,” she says.
On-trend with health-minded consumers, cacaofruit is notably rich in nutrients like fiber, potassium and magnesium.
An ethical supply chain
While celebrating the zesty fruity taste and natural richness of the fruit, the brand also generates additional income for the farmers and makes a positive contribution along the entire value chain.
“We now use the entire fruit, while for centuries, 70 percent was discarded as waste. This leads to more income to the farmers,” details Golshan.
Cabosse Naturals has joined forces with the Upcycled Food Association. Since its creation in 2019, this non-profit organization has been working to promote the upcycling of food to reduce food waste.
Its aim is to create a food system that makes the best possible use of each product and maximizes its yield – a goal that Cabosse Naturals and Bösch Boden Spies aim to pursue together with their partners.
By Missy Green
