30 Jul 2019 --- The “hottest British-bred chili pepper to ever hit supermarket shelves” is set to be unleashed at Tesco stores across the UK. Coined the “Armageddon,” the potent pepper is said to be on par with the notorious American-bred Carolina Reaper – a Guiness World Record holder – in terms of ranking on the Scoville heat scale, a universal measure of spiciness. The unveiling comes as demand for flaming hot chili peppers in the UK is on the rise, as noted by Tesco.