27 Apr 2022 --- Israel-based protein specialist NextFerm is launching its long-awaited range of vegan alternative protein products, on display now at Anuga FoodTec in Cologne, Germany. The company claims to have created formulations that avoid common digestion problems associated with plant-based protein supplements and expects to create a market shift away from animal products that do not require consumer sacrifice on taste. Speaking to FoodIngredientsFirst from the trade show floor, Elzaphan Hotam, CEO of NextFerm Technologies USA, explains how the company is targeting the growing demand for ethically sourced dietary supplements.