Anheuser-Busch Introduces First Nationally Available Sorghum Beer: Redbridge
Redbridge is a hearty, full-bodied lager brewed using imported Hallertau and domestic Cascade hops. It is brewed with sorghum and has a well-balanced, moderately hopped taste.
21/12/06 Adults who experience wheat allergies or who choose a wheat-free or gluten-free diet, now have a beer that fits their lifestyle. Redbridge is the first nationally available sorghum beer. Beginning today, Redbridge will be sold in stores carrying organic products and restaurants.
Sorghum, the primary ingredient in Redbridge, is a safe grain for those allergic to wheat or gluten. It is grown in the U.S., Africa, Southern Europe, Central America and Southern Asia. Sorghum beers have been available internationally for years and are popular in many African countries.
Redbridge is a hearty, full-bodied lager brewed using imported Hallertau and domestic Cascade hops. It is brewed with sorghum and has a well-balanced, moderately hopped taste.
"We set out to create a fine, hand-crafted specialty beer made without wheat or barley," said Angie Minges, product manager, Anheuser-Busch, Inc. "We've made Redbridge nationally available to make sure adults who experience wheat allergies or who choose a gluten-free or wheat-free diet can enjoy the kind of beer that fits their lifestyle."
Redbridge contains 4.8 percent alcohol per 12-ounce serving. It will be available in 12-ounce, six-pack bottles. Redbridge is brewed at the Anheuser-Busch Merrimack, N.H., brewery.
"Brewing a beer made with sorghum was an exciting process," says Kristin Zantop, brewmaster, Anheuser-Busch, Inc. "We use only the highest quality ingredients to brew Redbridge as is the case with all our beers. Sorghum is the primary ingredient. We then use the lager brewing process using imported Hallertau and domestic Cascade hops without adding wheat or barley to give Redbridge its rich, hearty taste."
Anheuser-Busch worked closely with the National Foundation for Celiac Awareness (NFCA) during the development of Redbridge to get a better understanding of the needs of consumers who are leading gluten-free or wheat-free lifestyles. Anheuser-Busch will make annual donations to the NFCA and sponsor their events such as cooking sprees.
