NutraCea Appoints Henk Hoogenkamp to Board of Directors

Short: "Henk Hoogenkamp's relationships with a large number of major global brands will assist us in the development of ingredient inclusion of our stabilized rice bran, defatted rice bran, rice bran oil and derivative products in a broad range of consumer products."

3 Arpil 2012 --- NutraCea, a global leader in the production and marketing of value added products derived from rice bran, has announced the appointment of Mr. Henk Hoogenkamp to the company's Board of Directors effective April 2, 2012.

Mr. Hoogenkamp has authored 9 books focused on the importance of dairy protein and vegetable protein in formulated foods, beverages and meat products. He has published over 500 articles in 14 languages discussing protein ingredient solutions. Mr. Hoogenkamp is a member of several strategic and technology advisory boards to global food and ingredient companies.

From 1990 to 2006 he served as a senior director strategic technology with Protein Technologies International, now The Solae Company, an alliance between Du Pont and Bunge. He previously served as the President of DMV-Campina USA, now Royal FrieslandCampina, the world's largest dairy protein operator.

In December 1996, Mr. Hoogenkamp received an honorary doctoral degree from the Institute of Sports Medicine, Bucharest, Romania, for his pioneering work on the effects of protein supplementation for elite sport performance. His new book "The Rice Bran Protein Factor" is due for publication September 2012.

"We welcome Henk to the NutraCea Board of Directors," said Mr. W. John Short, CEO of NutraCea. "He has been a strong supporter of NutraCea for several years. His knowledge of the dietary role of vegetable proteins in general, and our stabilized rice bran products specifically, will be invaluable to NutraCea as we continue to increase sales in all major global markets. Henk will participate with other Board members in setting strategy for our business and will assist senior management in the execution of our growth plans. His relationships with a large number of major global brands will assist us in the development of ingredient inclusion of our stabilized rice bran, defatted rice bran, rice bran oil and derivative products in a broad range of consumer products."

NutraCea has proprietary and patented intellectual property that allows us to convert rice bran, one of the world's most underutilized food sources, into a number of highly nutritious human food and animal nutrition products.

Last year NutraCea and BENEO-Remy, a world leader in functional food ingredients derived from rice, announced an exclusive, co-branded sales and marketing agreement. Under the terms of the Distribution and Cooperation Agreement entered into on September 29, 2011, NutraCea will produce stabilized rice bran (SRB) for exclusive distribution by BENEO-Remy under their "RemyLiVe" brand in over 40 countries in Europe, the Middle East and Africa (EMEA) as well as Russia, India, Australia and New Zealand.