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Top Ten Trends 2021

 11 Nov 2020

Innova Market Insights releases its Top Ten Trends for 2021, using its ongoing analyses of global developments in food and drink launch activity and the latest consumer insights to highlight the trends most likely to impact the food and drinks industry over the coming year and beyond.

This is the summary version of the Top Ten Trends for 2021 webinar. For the full version, please reach out to us at

08 Apr 2021 | Biospringer

There is a growing demand for alternative ingredients that bolster the plant-based sectors. Biospringer has produced nutrient-dense proteins from yeast, which the company says can answer today’s major food trends. During this webinar, Biospringer experts take a deep dive into the market trends of plant-based... Read More

01 Apr 2021 | IFF

Can’t seem to check friendly label initiatives off your to-do list? What if you learned that food enzymes have been evolving, and you can now get label-friendly without compromise? At IFF, we know bakery. We understand market trends like clean label. We’re also experts on enzymes, selecting each exact... Read More

25 Mar 2021 | Barry Callebaut

More than ever, consumers are looking for treats that overwhelm all their senses with exciting colors, delightful flavors, surprising textures, as well as products that fit their healthy lifestyle. Coatings & fillings are key ingredients for innovations to satisfy those needs. Barry Callebaut offers insights... Read More

16 Mar 2021 | KHNI

Addressing sustainable nutrition is central to the future of the food and beverage industry. Many companies are transforming their strategies to improve measures such as water use, carbon emissions, animal welfare and food waste while also addressing societal challenges such as obesity and malnutrition.

11 Mar 2021 | Innova Market Insights

Innova Market Insights reveals how their Top Ten Trends for 2021 are impacting the dairy industry. Lu Ann Williams, Global Insights Director at Innova Market Insights, will highlight how new product development is being driven by major F&B trends including transparency, plant-based and immune health. For the... Read More

25 Feb 2021 | FrieslandCampina Ingredients

Over the last year, consumers have increasingly sought to improve their immune health, especially via products with strong scientific substantiation. According to FrieslandCampina Ingredients’ webinar, a promising ingredient in this space is bioactive proteins derived from dairy’s whey fraction, such as... Read More

24 Feb 2021 | Cargill

In this latest webinar, we examine solutions to the challenges of removing functional ingredients such as sugar or animal-based ingredients. Meeting this need is INFUSE by Cargill™ – a new service offering model from Cargill Starches, Sweeteners & Texturizers Europe. It tailors ingredient blends to answer... Read More

19 Feb 2021 | Symrise

Plant-based dairy alternatives are increasingly popular as health-conscious consumers seek sustainable products that are better for people and the planet. As environmental concerns grow, the plant-based space continues to expand, with more interest from manufacturers looking to boost their plant-based... Read More

09 Feb 2021 | Cargill

Today, consumers are becoming increasingly mindful of the food they eat and where the ingredients come from. They seek innovative, sensory experiences while clean label, plant-based, nutritional profile and sustainability continue to influence purchasing decisions. To meet this need, Cargill is uniquely... Read More

02 Feb 2021 | Innova Market Insights

Transparency, health, sustainability, hybrid innovation and modern nostalgia are driving NPD in the snacking space. However, there is a paradox as consumers seek both healthier options through lighter enjoyment, as well as pure indulgence and elevated sensory experiences.This is the summary version of the... Read More

08 Dec 2020 | FrieslandCampina Ingredients

This webinar from FrieslandCampina Ingredients details the latest science in the emerging field of the gut-brain axis. Experts explain the impact of nutrition on the microbiota and brain health, as well as the exciting opportunities to tap into this growing market.

01 Dec 2020 | KHNI

Food waste is a major issue and is caused by elements including distribution limitations, food safety and quality issues, along with misconceptions over when food is spoiled. In this Kerry Health and Nutrition webinar, experts explore how industry can better address wastage while maintaining the high quality... Read More

17 Nov 2020 | Symrise

Global consumers are getting more health-conscious. Recent studies show that the COVID-19 pandemic has amplified this trend. Consumers want to know what ingredients they contain, how farmers grow raw materials, and how it impacts the planet. This growing awareness of trust and traceability relates to the... Read More

10 Nov 2020 | Chr. Hansen Natural Colors

The COVID-19 pandemic has had a profound impact on consumer behavior and trends. Lockdowns, social distancing and a heightened focus on hygiene are now an integral part of our new reality. The outcome of these changes will define consumer behavior in the near future – and potentially for some time to come.... Read More

03 Nov 2020 | Eurial I&N

Clean label standards are moving beyond the substitution of artificial additives or the removal of controversial ingredients. It’s also about offering transparency and authenticity to reassure consumers and win their trust. According to Eurial I&N, the European clean label market is booming, with increasing... Read More

19 Oct 2020 | CP Kelco

As consumers continue to seek cleaner labels citing fewer ingredients and various claims – from vegan, organic, and “free-from” to health-related benefits like reduced sugar – product innovations across condiments, dressings and soups are ever-evolving to meet these needs.

08 Oct 2020 | Kerry

Driven by the growing consumer passion for health and sustainability, sales of plant-based food and beverages show no sign of slowing down. Disruptive innovation has played a major role in driving the mainstream adoption of plant-based foods and there has been a massive consumer shift toward... Read More