Wild Ginger Brewing Company Launches Alcoholic Ginger Beer

 

“Alcoholic ginger beer has been around as long as the art of brewing. It was only during Prohibition that it turned to soda,” said Wild Ginger Founder Jamey Grosser. “I’ve always loved ginger beer, but could never find an alcoholic version, so I decided to make one myself.  With Wild Ginger, we’ve nailed the right combination of ginger spice and fresh citrus that is great on its own or is a mixologist’s dream in cocktails.”

 

Grosser learned the art of brewing from legendary Moonshiner Popcorn Sutton and with this current venture is expanding his repertoire through a wide range of adult beverages.

 

At first impression, Wild Ginger entices with a subtle sweetness that climaxes in a spicy finish – with no beer aftertaste. Wild Ginger is right at home on the rocks with a lemon or lime, sipped straight out of a cold can or enjoyed in a classic cocktail such as the Moscow Mule.

 

“We have seen the explosion of ciders over the last two years, and ginger beer is a natural progression,” said Steve Economos, CEO of Eagle Rock Distributing Company in Atlanta, GA.  “Craft sodas have been hot for many years now, and Moscow Mules are on fire in the on-premise.  Fusing those two flavors into a beer is a homerun.  I think Wild Ginger has nailed it from a taste profile, and I am excited to see what our team can do with it in the market.”

 

Wild Ginger Alcoholic Ginger Beer (4% ABV) is initially available in 12-ounce cans in Ohio, Indiana, Kentucky, Tennessee, Georgia, Alabama, Mississippi and North Florida, with national availability expected by year-end.  A six-pack will retail for approximately $8.99-$9.99.  Additional products are planned for release in the fall.