12 Dec 2022 --- Despite the ongoing threat of a looming recession and financial hardships including rising food prices, it appears that food buyer trends and preferences remain merry and bright – not having drastically changed in the context of holiday shopping. In fact, data from the Food Industry Association (FIA) reveals that US shoppers are spending even more money at stores compared to 2021 – indicating market hope for the F&B economy as the end-of-year festivities draw 2022 to a close.
