thinkproducts Introduces thinkThin Pink, Natural Nutrition Bar to Benefit Komen

09/05/07 "Inner beauty" natural nutrition bar maker thinkproducts is introducing the seasonal new thinkThin Pink bar in honor of Mother's Day 2007; a portion of the bar's proceeds will benefit Susan G. Komen for the Cure. A special edition thinkThin bar dressed in a delectably breast cancer awareness pink wrapper, thinkThin Pink will be available in all national grocery, drug and natural food stores where thinkproducts are distributed.

The thinkThin Pink bar will appear again in retail stores in October for Breast Cancer Awareness Month. Ten cents from every thinkThin Pink bar sold will benefit Susan G. Komen for the Cure, with a minimum guaranteed donation of $10,000. Along with all other thinkproducts; thinkOrganic, thinkThin and thinkGreen, thinkThin Pink stays true to the company's commitment to vitality and providing pure foods that promote wellness and beauty from the inside out.

"I wholeheartedly believe in the functional power of pure natural foods," said thinkproducts CEO Lizanne Falsetto. "My personal family experience with cancer which we treated with natural methodology proved to me the viable connection between food and health. thinkThin Pink benefits a cause that hits close to home for over 3 million women that are living with breast cancer today. We distribute millions of our bars at retail every month and expect thinkPink to really bring in the bacon for breast cancer awareness."

thinkThin Pink comes in two delicious flavors: white chocolate raspberry and peanut butter caramel. Every bar is packed with 20 grams of protein, all natural ingredients, is sugar free and gluten free, with only 2 net effective carbohydrates -- and it is delicious!

The thinkThin Pink bar, a brainchild of former model and CEO of thinkproducts, Lizanne Falsetto, was introduced to retail in a highly unusual fashion, during the Vitality Fashion Show at the Natural Products Expo on March 10, 2007. The event, presented by thinkproducts, Whole Foods Market and L.A. Models, demonstrated a new direction for the natural products industry that leaves behind the dated hippy-esque natural fashions of the past for the high fashion of today. Wowing the 1200 standing only attendees, thinkproducts made the connection between high fashion and food, inner and outer beauty.