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Source Burn Signs Saccani Distributing to Cover Northern California
18 Jul 2006
Source is supporting BURN in northern California with continuous on-street sampling, radio and aggressive social networking buzz.
Adding reputable, large-scale distributors like Saccani is right in line with Source's overall growth goals, and further solidifies the BURN brand in the energy drink segment.
"We really like the product, the brand and the people," said Joe Earley, sales manager at Saccani. "The sales and marketing support they bring to the table is phenomenal."
Source is supporting BURN in northern California with continuous on-street sampling, radio and aggressive social networking buzz, as well as offering its distributors there full-time sales assistance in placing the product into retail locations.
Source BURN has been on the market since 2002 and has distribution in 15 states and Bermuda.

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