14 Jun 2018 --- The European Consumer Organization (BEUC) has accused some food manufacturers of using “misleading tricks” on labels by using certain words and phrases that could be seen as “deceptive practices.” At the same time, the BEUC is calling for stronger regulation from the government on what can and cannot be on the label in a bid to eliminate some of the practices currently going on across Europe. The new report entitled “Food labels: tricks of the trade” highlights three practices that, according to the BEUC, “sugar-coat the actual quality of foods and drinks.”