Magic Hat Welcomes Holiday Season with New Releases
13 Nov 2015 --- South Burlington, VT – Magic Hat Brewing Company recently released sixth barrels of one of its most celebrated holiday beers outside of Vermont for the first time ever. Feast of Fools, a festive raspberry stout, earned high marks from The Bros at Beer Advocate, as well as its cult-like following of passionate beer drinkers.
Due to demand, last year, limited bottles were shipped nationally for the first time ever and sold out quickly. This year, Feast of Fools will now be released for draft in limited quantities to some of the best beer bars in the US. It will also be available again in 22 oz. bottles at select stores while supplies last.
Feast of Fools is a rare beer inspired by the medieval celebration of darkness and light, which was historically commemorated with gilded goblets brimming with seasonal brews. Craft beer drinkers will enjoy a deliciously dark and festive stout with sweet notes of raspberry, supported by cocoa and dark chocolate from the malts.
“This holiday season brings with it much excitement and new opportunities,” said Head Brewer Chris Rockwood. “By expanding the release to include draft availability, we can share our Feast of Fools raspberry stout with even more people. Partnering once again with the Vermont Foodbank will allow us to continue and grow a wonderful tradition of feeding our neighbors in need.”
For the second consecutive year, Magic Hat will donate $5,000 from its Feast of Fools sales to the Vermont Foodbank, Vermont’s largest hunger relief organization serving 153,000 people in need. This donation will help provide 15,000 meals to people struggling from hunger in Vermont.
“Magic Hat is a true leader in the fight against hunger and with this gift will provide thousands of meals for our friends and neighbors who are struggling to make ends meet,” said Cathie Pelchat, marketing and promotions manager. “We are grateful to Magic Hat for its longtime support—Magic Hat help makes our work of ensuing that no one in Vermont goes hungry possible.”
Bringing it back with Vinyl and keeping it fresh with Winter Mingle
Magic Hat is also going retro this holiday season with the release of its throwback beer Vinyl. A scrumptious, deep amber-hued lager, Vinyl has a sweet malt taste and balanced finished. Its unique packaging features the artwork of internationally renowned linoleum print artist and Vermont native Jim Pollock, who began his career creating concert posters for popular jam bands.
Craft beer drinkers will also enjoy Magic Hat’s new Winter Mingle this season. Winter Mingle is a full-bodied stout whose malts mingle with a touch of vanilla.
Both Vinyl and Winter Mingle are only available in 12-paks and 24-paks of Magic Hat’s Winterland variety pak. Winterland variety paks are available at select grocery stores nationwide.
