Heinz launches limited edition of Heinz(R) Ketchup Single Serve “Holiday Packets”
The holiday-inspired packets are an extension of the company's “Talking Labels” campaign and showcase light-hearted illustrations that celebrate the season.
19/12/05 The United States, The H.J. Heinz Company hopes to offer some seasonal merriment to diners everywhere with a limited edition of Heinz(R) Ketchup Single Serve "Holiday Packets." Now available in restaurants nationwide, the specially designed packets feature fun, artistic interpretations of Heinz's red ketchup avoiding the "winter blues."
Whimsical and imaginative, these holiday-inspired packets are an extension of the company's "Talking Labels" campaign and showcase light-hearted illustrations that celebrate the season. In the series of 12 winter and holiday designs, Heinz's iconic ketchup bottle and signature keystone logo are shown participating in various fun, wintertime scenes that include a snowman, skiers hitting the slopes, a New Year's celebration and a mid-winter getaway beach vacation.
Consumers may recognize "Talking Labels" from their debut appearance on Heinz Ketchup bottles, which featured witty, fun and irreverent sayings and celebrity quotes. Look for these new cheerful holiday-inspired talking labels in a restaurant near you!
H.J. Heinz Company, offering "Good Food, Every Day(TM)," is one of the world's leading marketers and producers of branded foods in ketchup, condiments, sauces, meals, soups, seafood, snacks, and infant foods. Heinz satisfies hungry consumers in every outlet, from supermarkets to restaurants to convenience stores and kiosks. Heinz is a global family of leading brands, including Heinz(R) Ketchup, sauces, soups, beans, pasta and infant foods (representing nearly one-third of total sales or close to $3 billion), HP(R) and Lea & Perrins(R), Ore-Ida(R) french fries and roasted potatoes, Boston Market(R) and Smart Ones(R) meals, and Plasmon(R) baby food. Heinz's 50 companies have number-one or number-two brands in 200 countries, showcased by Heinz(R) Ketchup, The World's Favorite Ketchup(TM).
