05 Oct 2022 --- The Dole Sunshine Company (DSC) is launching Malnutrition Labels: Nutritional Ink, a campaign that uses fruit-based ink to print advertisements to draw attention to the low nutritional content of some of the UK’s favorite snacks and on-the-go food options. The company has released a debut film displaying posters made with ink that have more nutritional content than many of the foods eaten every day across the world, including fast food, candy and chips. These posters, distributed around London city, UK, aim to highlight the campaign’s approach to communication and consumer education.
