05 May 2020 --- Dutch NGO Fairfood has launched a new blockchain-enabled transparency and traceability platform, Trace, to track food back to its origin and share product stories, tapping into the storytelling trend. Adopting a banner of “radical transparency,” the organization aims to empower farmers with its user-friendly platform. Trace is positioned as an accessible and affordable tool, allowing food businesses large and small to uncover their supply chain and, with that, possible socio-economic issues.
