EDV Packaging Lands in the Czech Baby Food Market with Hamé

Thanks to its innovation policy, giant Hamé has become the first Czech food company to launch a baby fruit snack packed in a plastic cup that can be stored at ambient temperature.

Sep 21 2010 --- EDV Packaging lands in the Czech baby food market with Hamé. EDV Packaging and Hamé s.r.o., a leading company in the food industry in the Czech Republic, have designed an innovative high barrier plastic cup for the new range of ready-to-eat baby fruit snack for the Hamánek brand.

Launched on the market only a couple of months ago, last July, the product has been marketed in six varieties: fruit snacks with apples and bananas, with apples and pears, with plums, with apricots and cottage cheese, with semolina pudding and red fruit and with rice pudding and garden strawberries. Thanks to its innovation policy, giant Hamé has become the first Czech food company to launch a baby fruit snack packed in a plastic cup that can be stored at ambient temperature, thus following the trace of other leading worldwide food companies in its market sector.

High barrier structure

EDV Packaging coextrudes and thermoforms the high barrier PP/EVOH/PP translucent structure in its production plants in Llinars del Vallès, Barcelona, Spain.

The robust EVOH layer provides maximum guarantee to long preservation of the packed product without refrigeration. It also ensures ample barrier to oxygen, UV rays, moisture and aromas, thus preserving taste up to 12 months after packaging date, stored at ambient temperature.

Consumer friendly shape

The 130 g. cup has been designed with smooth walls to allow consumers to use all the content. The cup is hermetically thermosealed with a high-barrier peelable transparent film and a reclosable thermoformed overcup is added.

Total baby care

The product is sold out in bi-packs with an attractive decorated carton sleeve. All together, the cup has a significant on-shelf presence and is eye-catching from any side of the supermarket shelves. Undoubtfully, it offers an ideal alternative to food-conscious consumers looking for healthy high-quality products that are environmentally friendly. The quality and the characteristics of EDV Packaging plastic materials enable the cup to be 100% recyclable and its low weight and high resistance enhance the food package to be very safe, efficient and unbreakable.