21 Jan 2013 --- Increased consumer demand for Budvar Original in the 500ml bottle has prompted the Czech brewery to offer it in 10 pack form, thus moving into the territory of some of the mass produced brands. According to Jon Whittle, Budvar UK’s off trade director, the brewery’s recently introduced SKU is doing particularly well in independent off licences and specialist outlets like Majestic – although it’s not without its attractions for multiples- currently it is doing well in Booths.
